Mandira is an independent creative director specialized in branding, strategy, packaging, merch, and marketing design systems for food & beverage brands looking to grow.
With 13+ years of experience as a brand designer — including 6 years of leading a team of designers dedicated to crafting amazing employee experiences and fostering a thriving company culture at Shopify (a top commerce platform to start, run and grow businesses) — my focus is on building value-led brands and marketing design systems that:
Are both functional and aestheticAttract, reach and retain more customers in person and onlineStreamline the visual experience across all mediums (physical and digital)
Provide value to your customersHave a distinct personality that deeply connects with your audienceStand out and inspire consumers to become brand advocates
Build a strong sense of communityCommunicate your values and what makes you differentDeliver meaning and authenticity
